reSHOPPING CART
reSHOPPING CART
reSHOPPING CART
Role
2D/3D Designer
Year
2024
Category
Product Design
The reDesign Shopping Cart project connects social design with industry, aiming to create a universally usable product. Focused on enhancing the independence of visually impaired individuals during their grocery shopping.



STEP / 01
STEP / 01
STEP / 01
USER ANALYSIS
USER ANALYSIS
USER ANALYSIS
Fieldwork simulations and interviews with visually impaired shoppers mapped out severe spatial anxieties, showing how deep trolleys and rigid aisle structures lead to disorientation and avoidance.
Fieldwork simulations and interviews with visually impaired shoppers mapped out severe spatial anxieties, showing how deep trolleys and rigid aisle structures lead to disorientation and avoidance.
Fieldwork simulations and interviews with visually impaired shoppers mapped out severe spatial anxieties, showing how deep trolleys and rigid aisle structures lead to disorientation and avoidance.


STEP / 02
STEP / 02
STEP / 02
RESEARCH
RESEARCH
RESEARCH
An analysis of store layouts and historical shopping cart taxonomy identified a stagnation in cart ergonomics and exposed systemic physical flaws in traditional retail designs.
An analysis of store layouts and historical shopping cart taxonomy identified a stagnation in cart ergonomics and exposed systemic physical flaws in traditional retail designs.
An analysis of store layouts and historical shopping cart taxonomy identified a stagnation in cart ergonomics and exposed systemic physical flaws in traditional retail designs.
STEP / 03
STEP / 03
STEP / 03
CONCEPTUALIZE
CONCEPTUALIZE
CONCEPTUALIZE
Guided by Universal Design principles, sketching focused on a 360° perimeter handle that integrated a raised basket height, high-contrast red tactile cues, and an omnidirectional grip.
Guided by Universal Design principles, sketching focused on a 360° perimeter handle that integrated a raised basket height, high-contrast red tactile cues, and an omnidirectional grip.
Guided by Universal Design principles, sketching focused on a 360° perimeter handle that integrated a raised basket height, high-contrast red tactile cues, and an omnidirectional grip.


STEP / 04
STEP / 04
STEP / 04
PROTOTYPE
PROTOTYPE
PROTOTYPE
The development of high-density foam spatial models and detailed CAD assemblies prepared the design for recycled ABS injection molding and physical assembly.
The development of high-density foam spatial models and detailed CAD assemblies prepared the design for recycled ABS injection molding and physical assembly.
The development of high-density foam spatial models and detailed CAD assemblies prepared the design for recycled ABS injection molding and physical assembly.
STEP / 05
STEP / 05
STEP / 05
USER TESTING
USER TESTING
USER TESTING
In-store comparative testing, with 10 people, successfully validated a significant increase in navigation confidence, a more comfortable ergonomic posture, and effortless 360° steering control.
In-store comparative testing, with 10 people, successfully validated a significant increase in navigation confidence, a more comfortable ergonomic posture, and effortless 360° steering control.
In-store comparative testing, with 10 people, successfully validated a significant increase in navigation confidence, a more comfortable ergonomic posture, and effortless 360° steering control.


STEP / 06
STEP / 06
STEP / 06
FINALIZE & MERCHANDISE
FINALIZE & MERCHANDISE
FINALIZE & MERCHANDISE
Manufacturing optimizations and a dedicated entrance display rack resulted in a low-cost, highly scalable commercial add-on system ready for market implementation.
Manufacturing optimizations and a dedicated entrance display rack resulted in a low-cost, highly scalable commercial add-on system ready for market implementation.
Manufacturing optimizations and a dedicated entrance display rack resulted in a low-cost, highly scalable commercial add-on system ready for market implementation.
STEP / 07
STEP / 07
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